Salesforce vs Monday.com – A Comprehensive CRM Comparison

In 2025, businesses need more than just a contact database—they need tools that automate workflows, centralize communication, and scale with growth. Salesforce and Monday.com are two powerhouse platforms meeting this need from very different angles. Salesforce is an enterprise-grade CRM platform, while Monday.com is a work operating system (Work OS) with expanding CRM features.
This guide explores how both platforms compare in pricing, features, ease of use, automation, integrations, and suitability for different business types.

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Pricing and Plans Comparison

Salesforce Pricing Tiers

Salesforce Essentials

$25

Small businesses, basic CRM

Salesforce Professional

$80

Growing sales teams needing automation

Salesforce Enterprise

$165

Large teams, deep customization

Salesforce Unlimited

$330

Enterprises needing AI and analytics

Monday.com Pricing Tiers (CRM)

Free

Individuals or freelancers

Basic CRM

$10

Small teams needing deal tracking

Standard CRM

$14

Collaboration + automation

Pro CRM

$24

Scaling teams with integrations & reports

Enterprise CRM

Custom

Enterprises needing security & flexibility

💡 Monday.com is more affordable for smaller teams. Salesforce provides enterprise-grade functionality with higher cost and complexity.

Salesforce and Monday.com Features and Functionality

Salesforce Features

Complete CRM suite: Sales, Service, Marketing
AI-based insights with Einstein
Custom objects, process automation, approvals
AppExchange integrations (5,000+ apps)
Advanced forecasting and pipeline management
Role-based permissions and granular control

Monday.com CRM Features

Customizable pipelines and workflows
Drag-and-drop boards for deal tracking
Email sync and activity timeline
Built-in task & project management
Automation recipes and integrations
Real-time collaboration with internal teams

Customization and Scalability

Criteria

Salesforce

Monday.com

Custom Fields & Objects

✔️ Highly advanced

✔️ Simple, visual custom boards

Workflow Automation

✔️ Flow Builder, Apex triggers

✔️ Automation recipes (if/then logic)

Developer Ecosystem

✔️ Apex code, APIs, Lightning Components

⚠️ Limited, more UI-driven

Enterprise Scalability

🚀 Built for enterprise-wide adoption

👍 Great for startups to mid-sized orgs

⚙️ Salesforce is ideal for businesses with complex workflows. Monday.com is more suited to agile teams that need speed and flexibility without deep IT support.

Integration and Compatibility

Platform

Integration Sources

App Ecosystem

Salesforce

Outlook, Slack, Gmail, ERP systems

5,000+ on AppExchange

Monday.com

Google Workspace, Slack, Teams, Zoom

200+ integrations (via apps & Zapier)

🔌 Salesforce leads in enterprise-grade integration depth. Monday.com offers plug-and-play simplicity for SMB tools.

User Interface and Ease of Use

Salesforce User Interface

Lightning UI with deep layers of functionality
More complex for first-time CRM users
Admin and onboarding support required

Monday.com User Interface

Clean, visual interface with color-coded boards
Kanban, calendar, Gantt, and chart views
No-code customization and faster onboarding

The Importance of Evaluating UI and Ease of Use

Monday.com is easier for teams who prioritize fast adoption and visual workflows

Salesforce is powerful but requires setup and training to unlock its full value

Customer Support and Training

Criteria

Salesforce

Monday.com

Support Access

Tiered (Standard, Premier, Signature)

Priority support in Pro & Enterprise plans

Learning Resources

Salesforce Trailhead

Monday Academy, webinars, guides

Partner Network

Global implementation partners

Fewer partners, focused support

📘 Salesforce offers more technical resources and global partners. Monday.com is easier to self-learn for smaller teams.

Analytics and Reporting

Analytics Feature

Salesforce

Monday.com

Custom Dashboards

✔️ Advanced, interactive dashboards

✔️ Visual widgets & chart views

Forecasting & Pipeline View

✔️ Built-in with AI

✔️ Available in Standard+ plans

Marketing Attribution

✔️ Multi-touch (via Marketing Cloud)

⚠️ Limited to deal/project metrics

Real-Time Reporting

✔️ Yes

✔️ Simple real-time charts

📊 Salesforce is better for advanced, predictive, and cross-team reporting. Monday.com excels in visual, task-driven dashboards.

Pros and Cons

Salesforce – Pros & Cons

Pros:

Enterprise-ready CRM platform
Advanced automation, AI, and analytics
Highly customizable and scalable
Strong partner and developer ecosystem

Cons:

Costly and complex for smaller teams
Requires time and expertise to implement
Can be overkill for task/project-focused use cases

Monday.com – Pros & Cons

Pros:

Extremely user-friendly
Visual, collaborative interface
Affordable pricing for growing teams
Combines CRM and project management

Cons:

Limited in deep CRM functionality
Fewer third-party CRM integrations
Lacks advanced forecasting and AI

FAQ

Is Monday.com a real CRM like Salesforce?

Monday.com has added CRM modules and templates, but it’s still more of a flexible work platform than a full-scale CRM like Salesforce.

Which tool is better for sales pipeline tracking?

Both can track pipelines, but Salesforce offers deeper automation, AI, and data integrity. Monday.com is easier to set up and manage for small teams.

Can Monday.com integrate with Salesforce?

Yes. You can connect Monday.com and Salesforce via native integrations or third-party tools like Zapier for data sync.

Which platform is better for project management?

Monday.com was built for project and task management first. Salesforce can handle projects but may require additional modules like Salesforce PSA or third-party apps.

Conclusion

Salesforce and Monday.com are both leaders—but they serve different business models and priorities.

Choose Salesforce

if you're scaling rapidly and need an all-in-one CRM solution with deep sales, marketing, and service functionality.

Choose Monday.com

if you want a modern, visually intuitive tool to manage customer relationships, team workflows, and project execution all in one place.

Still comparing? AeyeCRM can help your business assess, customize, and implement the right platform to match your goals—whether it’s Salesforce, Monday.com, or both.

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